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The Agonist

[ăg′ə-nĭst]

An agonist, derived from the Latin word agnista, which means contender. By definition, an agonist is a muscle that contracts while another relaxes, an agonist produces an action while others sit idle. An agonist is also an advocate or champion of a particular cause or idea, a catalyst for change.  

Inspired by Temple Bruer Wines' long-standing dedication to sustainable practices, The Agonist range is the romantic anthology between organic farming and scientific inquiry. 

Hand-picked, single vineyard, limited release, alternate varietals; every wine in The Agonist range is 100% organic, low preservative, carbon-neutral and vegan-friendly.

Scope of work:

  • Brand strategy
  • Brand identity
  • Copywriting (wine labels and collateral)
  • Product launch
  • Public Relations
  • Digital campaign
  • Direct sales campaign

Flatlay image courtesy of Noma Dube.