The Agonist

[ăg′ə-nĭst]

An agonist, derived from the Latin word agnista, which means contender. By definition, an agonist is a muscle that contracts while another relaxes, an agonist produces an action while others sit idle. An agonist is also an advocate or champion of a particular cause or idea, a catalyst for change.  

Inspired by Temple Bruer Wines' long-standing dedication to sustainable practices, The Agonist range is the romantic anthology between organic farming and scientific inquiry. 

Hand-picked, single vineyard, limited release, alternate varietals; every wine in The Agonist range is 100% organic, low preservative, carbon-neutral and vegan-friendly.

Scope of work:

• Brand strategy
• Brand identity
• Copywriting (wine labels and collateral)
• Product launch
• Public Relations
• Digital campaign
• Direct sales campaign

Flatlay image courtesy of Noma Dube.