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40 Years of Church Block

‘40 Years of Church Block’ was an integrated twelve-month campaign I led to celebrate the iconic wine’s 40th anniversary.

As part of this, I created a multi-platform digital competition application that successfully attracted new customers, grew our social media community by thousands and delivered a significant return on investment through email marketing wine sales. 

Scope of work:

  • Communications strategy
  • Advertising campaign management 
  • Digital campaign development and management
  • Competition application development
  • Email marketing
  • Public relations