40 Years of Church Block

‘40 Years of Church Block’ was an integrated twelve-month campaign I led to celebrate the iconic wine’s 40th anniversary.

This included a multi-platform digital competition application that successfully attracted new customers, grew our social media community by thousands and delivered a significant return on investment through email marketing wine sales. 

Scope of work:

• Communications strategy

• Advertising campaign management 

• Digital campaign development and management

• Competition application development

• Email marketing

• Public relations