365 Days of Wine and Food
A South Australian wine experience for every day of the year. As part of the FULLER team, I worked with the South Australian Wine Industry on Adelaide the Wine Capital and the 365 Days of Wine and Food project which was one of the first organisations to adopt the State’s new brand. This included the development of an event-based smartphone app, public relations, digital consumer campaigns and leading the 365 Days of Wine and Food launch on Leigh Street. This was the first event like this in Adelaide.
Scope of work:
- Digital strategy and implementation
- Event concept and management
- Stakeholder engagement
- Smartphone application project management
- Copywriting
- Video production
- Public Relations
- Marketing collateral
